Wi-Fi & Data
A Key Business Issue for the Tourism Industry

The rapid changes in consumer behavior have created a major gap between what venues and cities offer and the expectations of tourists.
What used to previously be a single, central meeting place, tourist offices are today outpaced by the many online services that offer instant information at your fingertips. As a result, while the tsunami of digitization is sweeping over the tourism industry, local tourism offices have somehow lost their influence on consumers.

In this context, tourism offices, and more broadly, traditional players in the tourism market are faced with significant challenges which require that they reclaim control over their data to regain their leading position.

  • Data, a crucial issue for the tourism sector
  • Wi-Fi at the service of the attractiveness of cities

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